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Adelaide might not be Australia’s biggest city, but it’s possibly the funkiest! Proud host of a number of arts, cultural, and food festivals each year, Adelaide has become a hub for up-and-comers, trendsetters, and funk-masters. Get your own dose of Adelaide’s flare by checking out these fabulous fashion haunts, recommended personally to 7travel from Adelaide resident-turned-international jetsetter Jessian Polk.

Rundle Street

Rundle Street is the heart of the trendy East End District. There is more happening on this one boulevard than in so many cities themselves! Aussie designers, international labels, and specialty shops have opened their doors here. Make a day of it by popping into stores like Sass & Bide, Leonard St., and M.J. Bale, stop for delicious bites at one of the bistros or bars, and end with a movie at the cinemas.

A special mention must be made for Miss Gladys Sym Choon & Mr Choon, both located on Rundle Street. Back in in 1928 Miss Gladys Sym Choon was the first woman to incorporate a business in South Australia. Since then, her stores - and legacy - have prospered and become iconic in Adelaide. Their focus remains on launching young designers to bring them beyond the brink of trying to make it into the realm of real success.


BNKR is the bricks and mortar version of www.fashionbunker.com , which is home to five Adelaide’s own trendy brands: C/MEO Collective, Keepsake, Finders Keepers, The Fifth Label, and Jaggar Footwear. They pride themselves on the ability to provide stylish wears at attainable prices - a perfect combination!

King William Road

One of the main streets in Adelaide, King William Road in Hype Park, is actually home to a number of independent boutiques. Streetwear, silk garments, homewares, jewellery, bridal fashion… if you need to shop it, you will find it on this street. Its central location lends itself to convenience, making it easy to visit and offering a million reasons to stay for the day.

King William Road might be confused with King William Street, which also hosts a number of fantastic boutique shops along its cobblestone roads. For the ultimate shopping day, go all out with all King Williams!

The Parade

Norwood Parade, fondly known as The Parade, has a lively pulse in daytime and nighttime. This precinct offers a range of shopping opportunities, as well as markets, restaurants, and bars. Many shops on The Parade are affordable in price and independent by design, catering to locals and visitors alike.